Volume 6, Issue 10

Revolutionizing Data Security and Privacy in Fintech with Blockchain and Cryptocurrencies

Author

P.M.SHIYANA, Assistant Professor in Commerce, 38476, Erode District, Tamil Nadu, India. (https://orcid.org/0000-0001-7472-152X)Research scholar in Management, P.K.R.Arts College for Women, Gobichettipalayam, Erode District, Tamil Nadu

Abstract

Abstract: This article explores how blockchain technology is poised to transform data security and privacy in the Fintech sector, particularly through its integration with cryptocurrencies. By leveraging the decentralized and immutable nature of blockchain, Fintech companies can significantly enhance their data protection strategies, fostering greater consumer trust and mitigating security risks. The article delves into the development of blockchain, its role in strengthening data security, and its potential to protect user privacy in Fintech applications. It also examines real-world examples, emerging trends, and the challenges posed by regulatory frameworks. The findings underscore the pivotal role of blockchain in reshaping data security and privacy in the Fintech industry.

DOI

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